Product styling

Also known as styling, staging. Category: Photography techniques

Product styling is the preparation of a product before photography: shaping and pinning garments, removing tags, cleaning surfaces and arranging parts, so the product looks its best and consistent with the style guide. Consistent styling is as important for a uniform catalogue as consistent lighting and angles.

How PhotoRobot uses it

In PhotoRobot workflows, styling and staging belong to the preparation stage, and items can be sorted to shelves by style guide, staging and preset. PhotoRobot's fashion tutorials describe the styling tools used for ghost mannequin photography.

See on photorobot.com

  • Style guide: A document that defines how products of a brand are to be photographed and presented.
  • Quick mannequin exchange: CUBE system for swapping mannequins in seconds, so the next garment can be styled while the current one is shot.
  • Sort to shelves: PhotoRobot Controls feature that assigns workspace and preset to an item by scanning a shelf code.
  • Ghost mannequin effect: An editing technique that makes the mannequin disappear so the garment looks worn by an invisible body.

Where this term appears on photorobot.com

Mentioned on 52 pages of photorobot.com. The 20 most relevant:

  1. Fashion Product Photography Styling Tools & Accessories (Tutorial)
    In this fashion product photography styling tutorial, we share essential tools and techniques of fashion stylists and product photographers.
  2. Ghost Mannequin Photography on a Button-Up Shirt (Tutorial)
    Styling accessories and tools - You’ll want tools such as pins and clips on hand for styling the clothing.
  3. How to Use a Ghost Mannequin for Fashion eCommerce (Tutorial)
    Styling tools and accessories - Finally, no setup is complete without tools and accessories such as clips and pins for styling.
  4. Practical SmartCode Use in High-Volume Photo Production (Blog)
    Scanning the codes then triggers different workflow stages, from weighing and measuring items to sorting, staging, and capture.
  5. 360° Product Photography - Content Formats and Production (Blog)
    Plan for aspects such as product styling, or post-production workflows like photo editing, file naming conventions, or review & publishing.
  6. Ghost Mannequin Photography of a Spaghetti Dress (Tutorial)
    Styling tools and accessories - Finally, to give shape to the dress and hold it to the mannequin, we have styling clips, pins, double-side tape, and a light reflector.
  7. 9 Tips: How to Photograph Clothing on a Ghost Mannequin (Tutorial)
    Creating the ghost mannequin effect with PhotoRobot involves styling clothes on the mannequin, and finally deploying PhotoRobot’s Cube and automation software.
  8. Ghost Mannequin Photography on a Tight-Fitting Dress (Tutorial)
    Styling accessories - Finally, no fashion photography operation is complete without tools such as pins and clips for styling the mannequin.
  9. eCommerce Photography - How to Optimize Production (Blog)
    Studios configure and save each Preset in the software to automate by style guides, staging, and image overlay.
  10. Experience the Standard PhotoRobot Controls App Workflow (Blog)
    Studios will often have shelf codes to sort items by style guides, various presets, object staging, image overlay and more.
  11. Simple Product Portfolio Production: PhotoRobot Wizards (Blog)
    A PhotoRobot Wizard supports the production of any product portfolio according to a business’ branding, styling and imaging requirements.
  12. Fashion Photography: How to Select the Best Ghost Mannequin (Tutorial)
    But what if the perfect size mannequin doesn’t exist for your childrenswear? Thankfully, this is where styling techniques come into play.
  13. Ghost Mannequin Photography on a Zip-Up Hoodie (Tutorial)
    Styling accessories and tools - As with most fashion photoshoots, you’ll want tools such as pins and clips on hand for styling the clothing.
  14. How to Create a Fashion Product Photography Style Guide (Tutorial)
    Overall, the primary goals behind brand styling are to appear unique and to make a memorable impression.
  15. Introducing the PhotoRobot Touch iOS Mobile Application (Blog)
    Sort & Style: Auto assign presets by shelf codes, category, style guides, and staging.
  16. PhotoRobot FAQs (Page)
    Built for productivity, these modular product photography systems meet the demands of any product sizes or styling requirements.
  17. Fashion Photography of a Cardigan on a Ghost Mannequin (Tutorial)
    Also known as a “hollow man” effect, this technique requires the right equipment, some styling, and a few special tricks.
  18. Fashion Photography of Denim Jeans on a Ghost Mannequin (Tutorial)
    Styling accessories and tools - We also have pins and clips, double-sided tape, and tissue paper to style the jeans onto the mannequin.
  19. How to Photograph a T-Shirt with a Ghost Mannequin (Tutorial)
    Styling accessories — Use a combination of clips and pins to ensure the tee has a more fitted appearance.
  20. Professional Tips for Footwear Product Photography (Tutorial)
    For every shoot, you’ll want various styling accessories and tools on-hand for cleaning shoes and photographing different types of shoes.

…and 32 more pages.

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